The AI team businesses use to get found in ChatGPT, Perplexity, Gemini and Claude

Target market

Which materials suppliers serve small businesses?

Compare product ranges, order requirements and delivery options. Here is an illustrative supplier listing.

Illustrative materials warehouse with shelves of boxes and packing supplies.
Northline SupplyYour Business

Supplies packaging and everyday production materials, with small-order enquiries for businesses that prefer to buy directly.

Illustrative example — not a live AI result.

Help AI find, understand,
and recommend your business.

Help more customers find your business on Google.

Big-brand support,
without a big marketing team.

Big brands have marketing teams. You have FoundUp.

Other tools hand you a dashboard.

Charts to interpret · Questions to track · Fixes to plan · Changes to make

A dashboard chart with an upward trend.

Select questions to track

Choose the questions your business should appear for in AI search.

Select

Review suggested fixes

See quick wins to improve your AI visibility.

Review

Missing information detected

  • Service areasNot completed
  • Diagnostic feesNot completed
  • Emergency hoursNot completed

FoundUp does the work. You approve.

We find the gaps · Draft the fixes · Check the details · Publish what you approve

Updates ready for approval

Business details, website content, and listing updates—ready for your review.

Drafted by AI agents • Checked by FoundUp
  • CompletedBusiness information checked
  • CompletedWebsite pages & answers drafted
  • CompletedListing updates prepared
ApproveChange this

HOW IT WORKS

Three steps. Two of them are ours.

We check

Our AI agents ask ChatGPT, Google AI and Perplexity the questions
your customers ask, and see who gets named.

We fix

They draft the pages, answers and listing updates you're missing. Our specialists check every fact.

You hit approve

Yes, no, or "change this". Then we publish and keep checking every month.

FAQs

What is FoundUp, and who is it for?

FoundUp helps businesses improve their websites, content and visibility in AI search. We work with local businesses, professional service firms, suppliers and ecommerce brands that want customers to find them online. Our team provides hands-on support, from reviewing what needs attention to preparing changes, publishing and ongoing tracking.

What work does FoundUp do?

Depending on the agreed scope, we review your website and relevant AI answers, identify missing or inaccurate information, and prepare updates to pages, product or service descriptions, FAQs and business listings. You confirm the business details and content. We then handle the agreed publishing work and track subsequent performance.

Do I need a new website if I already have one?

Not necessarily. FoundUp starts by reviewing your existing website and what can be improved on its current platform. If platform limitations or project requirements call for migration, a rebuild or additional development, we explain the reasons, scope and costs before you decide.

Can I start without a website?

Yes. We can start with a new website, first agreeing on your audience, content and required features, then working with your existing business materials. Suppliers can present products and enquiry information, while ecommerce brands can showcase products and buying options. Checkout, inventory and other commerce features are scoped separately.

Which AI platforms do you monitor, and how do you measure performance?

Your service plan specifies the platforms, questions, markets, languages and tracking frequency. We record brand mentions, website citations and the accuracy of business information in test answers. Where data is available, we also review website visits and enquiries. Test results reflect observations under defined conditions, rather than every user’s experience.

What do you need from me, and what will I approve?

You provide existing business materials, product or service information, and any necessary platform access. We handle the analysis and prepare changes. You confirm important facts—such as prices, specifications, qualifications and service coverage—and approve the content before publication. We’ll explain what information is missing and what we need from you.

How much does it cost, and when will I see progress?

Our pricing page lists plan prices, website setup fees and service allowances. Custom requirements are quoted separately. We agree on deliverables and estimated timelines before work begins. You can review progress through findings, drafts and published changes. Search rankings and AI answers depend on factors including platform updates, so there is no fixed timeline for visibility gains.

Can FoundUp guarantee AI recommendations or search rankings?

No. Search and AI platforms decide which websites to show, which sources to cite and which businesses to recommend. FoundUp carries out the agreed website and content improvements and records subsequent performance. We do not guarantee specific rankings, indexing, citations or recommendations.

START WITH A CONVERSATION

Tell us a little about your business.

A few words are enough. No polished brief needed.

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